Logo
  • Home
  • About Us
    • Aim and Scope
    • Research Area
    • Impact Factor
    • Indexing
  • For Authors
    • Authors Guidelines
    • How to publish paper?
    • Download Paper format
    • Submit Manuscript
    • Processing Charges
    • Download Copyrights Form
    • Submit Payment-Copyrights
  • Archives
    • Current Issues
    • Past Issues
    • Conference Issues
    • Special Issues
    • Advance Search
  • IJARIIE Board
    • Join as IJARIIE Board
    • Advisory Board
    • Editorial Board
    • Sr. Reviewer Board
    • Jr. Reviewer Board
  • Proposal
    • Conferece Proposal
    • Special Proposal
    • Faqs
  • Contact Us
  • Payment Detail

Call for Papers:Vol.8 Issue.4

Submission
Last date
31-Aug-2022
Acceptance Status In One Day
Paper Publish In Two Days
Submit ManuScript

News & Updates

Submit Article

Dear Authors, Article publish in our journal for Volume-8,Issue-4. For article submission on below link: Submit Manuscript


Join As Board

Dear Reviewer, You can join our Reviewer team without given any charges in our journal. Submit Details on below link: Join As Board


Paper Publication Charges

IJARIIE APP
Download Android App

For Authors

  • How to Publish Paper
  • Submit Manuscript
  • Processing Charges
  • Submit Payment

Archives

  • Current Issue
  • Past Issue

IJARIIE Board

  • Member Of Board
  • Join As Board

Downloads

  • Authors Guidelines
  • Manuscript Template
  • Copyrights Form

Android App

Download IJARIIE APP
  • Authors
  • Abstract
  • Citations
  • Downloads
  • Similar-Paper

Authors

Title: :  CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN BANKING SECTOR
PaperId: :  9022
Published in:   International Journal Of Advance Research And Innovative Ideas In Education
Publisher:   IJARIIE
e-ISSN:   2395-4396
Volume/Issue:    Volume 4 Issue 4 2018
DUI:    16.0415/IJARIIE-9022
Licence: :   IJARIIE is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Author NameAuthor Institute
HARDIK PANCHALPrin. L. N. Welingkar Institute of Management Development & Research.
RUSHAB SHAHPrin. L. N. Welingkar Institute of Management Development & Research.

Abstract

Marketing
Banking Sector, CRM, Customer, Satisfaction
In the period of intense competition, Commercial banks are competing with each other for market share. Being in such a competition, the survival and the growth of banks have been entirely dependent on the level of customer satisfaction. In this context, this paper is about the importance of Customer Relationship Management (CRM) in Banking Industry. This study reveals the importance of Customer Relationship Management in all the operations in banking industry to maintain the long term relationship with customers for ensuring their loyalty and thus less churning rate. The Research work also gives us an idea on how CRM activities have helped the private sector bank and thereby helping them in the growth. This Study also compares the CRM performance between the Public and Private sector banks. The study was carried out in Mumbai city based Commercial Banks

Citations

Copy and paste a formatted citation or use one of the links to import into a bibliography manager and reference.

IJARIIE HARDIK PANCHAL, and RUSHAB SHAH. "CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN BANKING SECTOR" International Journal Of Advance Research And Innovative Ideas In Education Volume 4 Issue 4 2018 Page 1189-1193
MLA HARDIK PANCHAL, and RUSHAB SHAH. "CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN BANKING SECTOR." International Journal Of Advance Research And Innovative Ideas In Education 4.4(2018) : 1189-1193.
APA HARDIK PANCHAL, & RUSHAB SHAH. (2018). CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN BANKING SECTOR. International Journal Of Advance Research And Innovative Ideas In Education, 4(4), 1189-1193.
Chicago HARDIK PANCHAL, and RUSHAB SHAH. "CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN BANKING SECTOR." International Journal Of Advance Research And Innovative Ideas In Education 4, no. 4 (2018) : 1189-1193.
Oxford HARDIK PANCHAL, and RUSHAB SHAH. 'CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN BANKING SECTOR', International Journal Of Advance Research And Innovative Ideas In Education, vol. 4, no. 4, 2018, p. 1189-1193. Available from IJARIIE, http://ijariie.com/AdminUploadPdf/CUSTOMER_RELATIONSHIP_MANAGEMENT__CRM__IN_BANKING_SECTOR_ijariie9022.pdf (Accessed : 16 April 2020).
Harvard HARDIK PANCHAL, and RUSHAB SHAH. (2018) 'CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN BANKING SECTOR', International Journal Of Advance Research And Innovative Ideas In Education, 4(4), pp. 1189-1193IJARIIE [Online]. Available at: http://ijariie.com/AdminUploadPdf/CUSTOMER_RELATIONSHIP_MANAGEMENT__CRM__IN_BANKING_SECTOR_ijariie9022.pdf (Accessed : 16 April 2020)
IEEE HARDIK PANCHAL, and RUSHAB SHAH, "CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN BANKING SECTOR," International Journal Of Advance Research And Innovative Ideas In Education, vol. 4, no. 4, pp. 1189-1193, Jul-Aug 2018. [Online]. Available: http://ijariie.com/AdminUploadPdf/CUSTOMER_RELATIONSHIP_MANAGEMENT__CRM__IN_BANKING_SECTOR_ijariie9022.pdf [Accessed : 16 April 2020].
Turabian HARDIK PANCHAL, and RUSHAB SHAH. "CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN BANKING SECTOR." International Journal Of Advance Research And Innovative Ideas In Education [Online]. volume 4 number 4 (16 April 2020).
Vancouver HARDIK PANCHAL, and RUSHAB SHAH. CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN BANKING SECTOR. International Journal Of Advance Research And Innovative Ideas In Education [Internet]. 2018 [Cited : 16 April 2020]; 4(4) : 1189-1193. Available from: http://ijariie.com/AdminUploadPdf/CUSTOMER_RELATIONSHIP_MANAGEMENT__CRM__IN_BANKING_SECTOR_ijariie9022.pdf
BibTex EndNote RefMan RefWorks

Number Of Downloads


Last download on 4/16/2020 10:42:29 AM

Save in Google Drive

Similar-Paper

TitleArea of ResearchAuther NameAction
Social Media Platform and Apparel Sector: A Relative Analysis of Select Online Apparel Brands.MarketingDr. Seema Rathee Download
MARKETING COMMUNICATION STRATEGY IN THE TOURISM INDUSTRY AMIDST COVID-19 PANDEMICMarketing CommunicationSari Endah Nursyamsi Download
Looking at Personal Norms Construct: Analysing Moral Inclination Towards Buying Organic Food Among Pakistani ConsumersConsumer BehaviourSELVAN PERUMAL Download
STUDY ON CONSUMER PREFERENCE TOWARDS BATH/ TOILET SOAP IN CHANDRAPUR CITYMarketing ManagementDr Vivek B. Kawade Download
The Influence of Market Orientation and Social Capital on Competitive Advantages of Guava in Simalingkar B, Medan, North Sumatera, IndonesiaMarket AnalysisMaretta Ginting Download
BRAND AWARENESS OF PERSONAL CARE PRODUCTS ON FMCG TOWARDS IMPLEMENTATION OF GST- A STUDY IN ERODE DISTRICT OF TAMILNADUMarketing managementMr.M.Sakthivel, M.B.A. M.Phil., (Ph.D)., Download
IMPACT OF FUTURE SMART DIGITAL MARKETING CAPABILITIES ON REAL ESTATEMarketingV.S.Sowmiya Download
MARKETING STRATEGIES AND POLICIES RELATED TO MICRO AND SMALL ENTERPRISES: A CASE STUDYManagement ScienceMr. Kunal L. Saudagar Download
Effectiveness of Buyer Behaviour Analysis of Honda Bikes with Reference to Pravin Honda, KovilpattiManagementK. Geetharani Download
A study on Competitive analysis of various pickles with special reference to selvam picklesManagement studiesR.Ragavi Download
THE STUDY OF EFFECTIVENESS OF INTERNET ADVERTISING ON CONSUMER BEHAVIOURMarketingGaikwad Aarti Subhash Download
impact of relationship marketing as a tool for customer satisfaction and profitabilitymanagement studiesragavi.r Download
EMPIRICAL ANALYSIS OF PROMOTIONAL MIX AND ITS IMPACT ON BRAND EQUITY : A CASE STUDY AMONG CUSTOMERS OF TANISHQ, SIVAKASI TOWNManagement StudiesDr.R.Kasi Raman Download
“A STUDY OF BRAND PREFERENCE OF MOBILE PHONES” (An Empirical Study On Sanjivani’s Students)MBARushikesh Vishnu Landge Download
RETAIL ATMOSPHERICS – A CONCEPTUAL FRAMEWORKManagementKasi Raman R Download
12
For Authors
  • Submit Paper
  • Processing Charges
  • Submit Payment
Archive
  • Current Issue
  • Past Issue
IJARIIE Board
  • Member Of Board
  • Join As Board
Privacy and Policy
Follow us

Contact Info
  • +91-8401209201 (India)
  • +86-15636082010 (China)
  • ijariiejournal@gmail.com
  • M-20/234 Ami Appt,
    Nr.Naranpura Tele-Exch,
    Naranpura,
    Ahemdabad-380063
    Gujarat,India.
Copyright © 2022. IJARIIE. All Rights Reserved.