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Title: :  A STUDY ON CONSUMER AWARENESS OF E-BANKING SERVICES IN PUBLIC SECTOR BANKS IN COIMBATORE DISTRICT
PaperId: :  4177
Published in:   International Journal Of Advance Research And Innovative Ideas In Education
Publisher:   IJARIIE
e-ISSN:   2395-4396
Volume/Issue:    Volume 3 Issue 2 2017
DUI:    16.0415/IJARIIE-4177
Licence: :   IJARIIE is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Author NameAuthor Institute
Mrs. T. AmsaveniNehru Arts and Science College
Dr. M. KanagarathinamNehru Arts and Science College

Abstract

Marketing
Consumer awareness, e-banking services, Coimbatore district, banking services
Consumer awareness is the basic for the success of any product or service. In this connection, this study aims to find out the consumer awareness of e-banking services provided by the public sector banks in Coimbatore district. For this study 458 customers of various banks were selected as samples based on convenient sampling method. The data were collected from the respondents using interview schedules. This study focused on the consumer awareness on e-banking, Internet banking, mobile banking, real time gross settlement, electronic fund transfer, NEFT, ECS. For analysis purpose percentage analysis and score ranking methods were used.

Citations

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IJARIIE Mrs. T. Amsaveni, and Dr. M. Kanagarathinam. "A STUDY ON CONSUMER AWARENESS OF E-BANKING SERVICES IN PUBLIC SECTOR BANKS IN COIMBATORE DISTRICT" International Journal Of Advance Research And Innovative Ideas In Education Volume 3 Issue 2 2017 Page 908-916
MLA Mrs. T. Amsaveni, and Dr. M. Kanagarathinam. "A STUDY ON CONSUMER AWARENESS OF E-BANKING SERVICES IN PUBLIC SECTOR BANKS IN COIMBATORE DISTRICT." International Journal Of Advance Research And Innovative Ideas In Education 3.2(2017) : 908-916.
APA Mrs. T. Amsaveni, & Dr. M. Kanagarathinam. (2017). A STUDY ON CONSUMER AWARENESS OF E-BANKING SERVICES IN PUBLIC SECTOR BANKS IN COIMBATORE DISTRICT. International Journal Of Advance Research And Innovative Ideas In Education, 3(2), 908-916.
Chicago Mrs. T. Amsaveni, and Dr. M. Kanagarathinam. "A STUDY ON CONSUMER AWARENESS OF E-BANKING SERVICES IN PUBLIC SECTOR BANKS IN COIMBATORE DISTRICT." International Journal Of Advance Research And Innovative Ideas In Education 3, no. 2 (2017) : 908-916.
Oxford Mrs. T. Amsaveni, and Dr. M. Kanagarathinam. 'A STUDY ON CONSUMER AWARENESS OF E-BANKING SERVICES IN PUBLIC SECTOR BANKS IN COIMBATORE DISTRICT', International Journal Of Advance Research And Innovative Ideas In Education, vol. 3, no. 2, 2017, p. 908-916. Available from IJARIIE, http://ijariie.com/AdminUploadPdf/A_STUDY_ON_CONSUMER_AWARENESS_OF_E_BANKING_SERVICES_IN_PUBLIC_SECTOR_BANKS_IN_COIMBATORE_DISTRICT_ijariie4177.pdf (Accessed : 03 January 2024).
Harvard Mrs. T. Amsaveni, and Dr. M. Kanagarathinam. (2017) 'A STUDY ON CONSUMER AWARENESS OF E-BANKING SERVICES IN PUBLIC SECTOR BANKS IN COIMBATORE DISTRICT', International Journal Of Advance Research And Innovative Ideas In Education, 3(2), pp. 908-916IJARIIE [Online]. Available at: http://ijariie.com/AdminUploadPdf/A_STUDY_ON_CONSUMER_AWARENESS_OF_E_BANKING_SERVICES_IN_PUBLIC_SECTOR_BANKS_IN_COIMBATORE_DISTRICT_ijariie4177.pdf (Accessed : 03 January 2024)
IEEE Mrs. T. Amsaveni, and Dr. M. Kanagarathinam, "A STUDY ON CONSUMER AWARENESS OF E-BANKING SERVICES IN PUBLIC SECTOR BANKS IN COIMBATORE DISTRICT," International Journal Of Advance Research And Innovative Ideas In Education, vol. 3, no. 2, pp. 908-916, Mar-App 2017. [Online]. Available: http://ijariie.com/AdminUploadPdf/A_STUDY_ON_CONSUMER_AWARENESS_OF_E_BANKING_SERVICES_IN_PUBLIC_SECTOR_BANKS_IN_COIMBATORE_DISTRICT_ijariie4177.pdf [Accessed : 03 January 2024].
Turabian Mrs. T. Amsaveni, and Dr. M. Kanagarathinam. "A STUDY ON CONSUMER AWARENESS OF E-BANKING SERVICES IN PUBLIC SECTOR BANKS IN COIMBATORE DISTRICT." International Journal Of Advance Research And Innovative Ideas In Education [Online]. volume 3 number 2 (03 January 2024).
Vancouver Mrs. T. Amsaveni, and Dr. M. Kanagarathinam. A STUDY ON CONSUMER AWARENESS OF E-BANKING SERVICES IN PUBLIC SECTOR BANKS IN COIMBATORE DISTRICT. International Journal Of Advance Research And Innovative Ideas In Education [Internet]. 2017 [Cited : 03 January 2024]; 3(2) : 908-916. Available from: http://ijariie.com/AdminUploadPdf/A_STUDY_ON_CONSUMER_AWARENESS_OF_E_BANKING_SERVICES_IN_PUBLIC_SECTOR_BANKS_IN_COIMBATORE_DISTRICT_ijariie4177.pdf
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