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Title: :  A STUDY ON CUSTOMER DELIGHT
PaperId: :  6486
Published in:   International Journal Of Advance Research And Innovative Ideas In Education
Publisher:   IJARIIE
e-ISSN:   2395-4396
Volume/Issue:    Volume 3 Issue 4 2017
DUI:    16.0415/IJARIIE-6486
Licence: :   IJARIIE is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Author NameAuthor Institute
MANIKANDAN SAVEETHA SCHOOL OF MANAGEMENT
Dr.CH.BALA NAGESWARA RAODirector, Dept. of Management, Saveetha School of Management, India

Abstract

MBA
Need of Study, Scope of Study, Data analyis, pre sales, delivery day , post purchase
Today the task and responsibilities of business executives have become critically important due to technological advancement, increasing awareness of people, growing size and complexity of business. Increasing participation of Govt. in the economy, rising standard of living and increasing completion There is feeling that Indian corporate business has also entered from seller’s market to buyer’s market in the business environment in general and because of increasing awareness among the buyers, increasing competitions in market, the study of buyer behavior, in consumer products are gaining importance in order to satisfy the needs and wants of people by providing correct products. This project involves descriptive research for data collection. This study is based out of primary and secondary research; carried out that would help to gather fresh data which can be analyzed with the past data to seek the existing trends in logistics industry. This would include usage of questionnaire as a tool for gathering data. The respondents were selected randomly from the Chennai customer list provided by the company. The research questions are set to be asked to the Client organizations of Total Transportation. Secondary data for the study has been compiled from the internet sources, magazines and newspapers which have been helpful in getting an insight of present scenario

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IJARIIE MANIKANDAN , and Dr.CH.BALA NAGESWARA RAO. "A STUDY ON CUSTOMER DELIGHT" International Journal Of Advance Research And Innovative Ideas In Education Volume 3 Issue 4 2017 Page 3228-3237
MLA MANIKANDAN , and Dr.CH.BALA NAGESWARA RAO. "A STUDY ON CUSTOMER DELIGHT." International Journal Of Advance Research And Innovative Ideas In Education 3.4(2017) : 3228-3237.
APA MANIKANDAN , & Dr.CH.BALA NAGESWARA RAO. (2017). A STUDY ON CUSTOMER DELIGHT. International Journal Of Advance Research And Innovative Ideas In Education, 3(4), 3228-3237.
Chicago MANIKANDAN , and Dr.CH.BALA NAGESWARA RAO. "A STUDY ON CUSTOMER DELIGHT." International Journal Of Advance Research And Innovative Ideas In Education 3, no. 4 (2017) : 3228-3237.
Oxford MANIKANDAN , and Dr.CH.BALA NAGESWARA RAO. 'A STUDY ON CUSTOMER DELIGHT', International Journal Of Advance Research And Innovative Ideas In Education, vol. 3, no. 4, 2017, p. 3228-3237. Available from IJARIIE, http://ijariie.com/AdminUploadPdf/A_STUDY_ON_CUSTOMER_DELIGHT_ijariie6486.pdf (Accessed : 27 October 2017).
Harvard MANIKANDAN , and Dr.CH.BALA NAGESWARA RAO. (2017) 'A STUDY ON CUSTOMER DELIGHT', International Journal Of Advance Research And Innovative Ideas In Education, 3(4), pp. 3228-3237IJARIIE [Online]. Available at: http://ijariie.com/AdminUploadPdf/A_STUDY_ON_CUSTOMER_DELIGHT_ijariie6486.pdf (Accessed : 27 October 2017)
IEEE MANIKANDAN , and Dr.CH.BALA NAGESWARA RAO, "A STUDY ON CUSTOMER DELIGHT," International Journal Of Advance Research And Innovative Ideas In Education, vol. 3, no. 4, pp. 3228-3237, Jul-Aug 2017. [Online]. Available: http://ijariie.com/AdminUploadPdf/A_STUDY_ON_CUSTOMER_DELIGHT_ijariie6486.pdf [Accessed : 27 October 2017].
Turabian MANIKANDAN , and Dr.CH.BALA NAGESWARA RAO. "A STUDY ON CUSTOMER DELIGHT." International Journal Of Advance Research And Innovative Ideas In Education [Online]. volume 3 number 4 (27 October 2017).
Vancouver MANIKANDAN , and Dr.CH.BALA NAGESWARA RAO. A STUDY ON CUSTOMER DELIGHT. International Journal Of Advance Research And Innovative Ideas In Education [Internet]. 2017 [Cited : 27 October 2017]; 3(4) : 3228-3237. Available from: http://ijariie.com/AdminUploadPdf/A_STUDY_ON_CUSTOMER_DELIGHT_ijariie6486.pdf
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