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Title: :  CSR AND ENVIRONMENTAL RESPONSIBILITY: CONTRIBUTION OF GREEN MANAGEMENT PRACTICES
PaperId: :  19277
Published in:   International Journal Of Advance Research And Innovative Ideas In Education
Publisher:   IJARIIE
e-ISSN:   2395-4396
Volume/Issue:    Volume 9 Issue 1 2023
DUI:    16.0415/IJARIIE-19277
Licence: :   IJARIIE is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Author NameAuthor Institute
Preeti shrivastavaIIMT College Gr..noida
RAMITA BANSALIIMT COLLEGE OF MANAGEMENT

Abstract

marketing
CORPORATE SOCIAL RESPONSIBILITY,GREEN MARKETING,INDIA
Corporate Social Responsibility is a continued effort to adhere to ethical conduct, to provide and contribute high living standards to the society by facilitating economic developments and improving the living standard of the employees together with their families, society and community at large. Green Marketing on the other hand relates to production and manufacturing of products that keeps the environment safe and their packaging should also be environmentally friendly. Companies started using this policy after Non-Governmental Organizations (NGOs) and governments started insisting and pressurizing companies to sell only the goods that are in the best interests of the environment as a reaction to increasing rates of global warming and pollution. These days’ consumers become more aware about to make their surroundings safer and healthier to live in. So, they become more conscious about their purchasing in respect with all the products that they are using in their day-to-day life. That is why they prefer that type of products that are eco friendly and not harmful for global environment.

Citations

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IJARIIE Preeti shrivastava, and RAMITA BANSAL. "CSR AND ENVIRONMENTAL RESPONSIBILITY: CONTRIBUTION OF GREEN MANAGEMENT PRACTICES" International Journal Of Advance Research And Innovative Ideas In Education Volume 9 Issue 1 2023 Page 1680-1685
MLA Preeti shrivastava, and RAMITA BANSAL. "CSR AND ENVIRONMENTAL RESPONSIBILITY: CONTRIBUTION OF GREEN MANAGEMENT PRACTICES." International Journal Of Advance Research And Innovative Ideas In Education 9.1(2023) : 1680-1685.
APA Preeti shrivastava, & RAMITA BANSAL. (2023). CSR AND ENVIRONMENTAL RESPONSIBILITY: CONTRIBUTION OF GREEN MANAGEMENT PRACTICES. International Journal Of Advance Research And Innovative Ideas In Education, 9(1), 1680-1685.
Chicago Preeti shrivastava, and RAMITA BANSAL. "CSR AND ENVIRONMENTAL RESPONSIBILITY: CONTRIBUTION OF GREEN MANAGEMENT PRACTICES." International Journal Of Advance Research And Innovative Ideas In Education 9, no. 1 (2023) : 1680-1685.
Oxford Preeti shrivastava, and RAMITA BANSAL. 'CSR AND ENVIRONMENTAL RESPONSIBILITY: CONTRIBUTION OF GREEN MANAGEMENT PRACTICES', International Journal Of Advance Research And Innovative Ideas In Education, vol. 9, no. 1, 2023, p. 1680-1685. Available from IJARIIE, https://ijariie.com/AdminUploadPdf/CSR_AND_ENVIRONMENTAL_RESPONSIBILITY__CONTRIBUTION_OF_GREEN_MANAGEMENT_PRACTICES_ijariie19277.pdf (Accessed : 11 September 2025).
Harvard Preeti shrivastava, and RAMITA BANSAL. (2023) 'CSR AND ENVIRONMENTAL RESPONSIBILITY: CONTRIBUTION OF GREEN MANAGEMENT PRACTICES', International Journal Of Advance Research And Innovative Ideas In Education, 9(1), pp. 1680-1685IJARIIE [Online]. Available at: https://ijariie.com/AdminUploadPdf/CSR_AND_ENVIRONMENTAL_RESPONSIBILITY__CONTRIBUTION_OF_GREEN_MANAGEMENT_PRACTICES_ijariie19277.pdf (Accessed : 11 September 2025)
IEEE Preeti shrivastava, and RAMITA BANSAL, "CSR AND ENVIRONMENTAL RESPONSIBILITY: CONTRIBUTION OF GREEN MANAGEMENT PRACTICES," International Journal Of Advance Research And Innovative Ideas In Education, vol. 9, no. 1, pp. 1680-1685, Jan-Feb 2023. [Online]. Available: https://ijariie.com/AdminUploadPdf/CSR_AND_ENVIRONMENTAL_RESPONSIBILITY__CONTRIBUTION_OF_GREEN_MANAGEMENT_PRACTICES_ijariie19277.pdf [Accessed : 11 September 2025].
Turabian Preeti shrivastava, and RAMITA BANSAL. "CSR AND ENVIRONMENTAL RESPONSIBILITY: CONTRIBUTION OF GREEN MANAGEMENT PRACTICES." International Journal Of Advance Research And Innovative Ideas In Education [Online]. volume 9 number 1 (11 September 2025).
Vancouver Preeti shrivastava, and RAMITA BANSAL. CSR AND ENVIRONMENTAL RESPONSIBILITY: CONTRIBUTION OF GREEN MANAGEMENT PRACTICES. International Journal Of Advance Research And Innovative Ideas In Education [Internet]. 2023 [Cited : 11 September 2025]; 9(1) : 1680-1685. Available from: https://ijariie.com/AdminUploadPdf/CSR_AND_ENVIRONMENTAL_RESPONSIBILITY__CONTRIBUTION_OF_GREEN_MANAGEMENT_PRACTICES_ijariie19277.pdf
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