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Title: :  AI-Driven Predictive Analytics in Commerce: Enhancing Market Strategy and Consumer Insights
PaperId: :  25086
Published in:   International Journal Of Advance Research And Innovative Ideas In Education
Publisher:   IJARIIE
e-ISSN:   2395-4396
Volume/Issue:    Volume 10 Issue 5 2024
DUI:    16.0415/IJARIIE-25086
Licence: :   IJARIIE is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Author NameAuthor Institute
ChetanaGuest Lecture in Commerce Government First Grade College, Mudgal Affiliated to Raichur University

Abstract

Commerce and Management
AI-Driven Predictive Analytics, Market Strategy, Consumer Insights, Machine Learning, Data-Driven Decision-Making, Real-Time Customer Experience
The research paper examines how the predictive analytics added by artificial intelligence (AI) changes commerce for better market strategies and deeper consumer insights as newly AI enabled algorithms can now almost instantaneously provide businesses with an analysis of massive and highly peculiar data sets, identify constructive patterns and more accurately forecast consumer behaviour to individually personalize marketing campaigns, optimize inventory management, or deliver client tailored product recommendations – these referred business approaches are identified to significantly skyrocket customer engagement levels through a more granular unbeatable solutions since AI such as machine learning or natural language processing (NLP) methods help to better capture evolving snapshots on changing trends, sentiments or consumption habits enabling boards with richer yet timely analytical descriptions that support executive-based decisions about pricing tactics, promotional activities or goods aligned design choices - thereby realizing improved customer experience frameworks, where firms obtain immediate feedbacks allowing them to adapt fast on-demand services especially productive within electronic retailing conditions where competitive advantages depend greatly on if managers foresee consumer requests well ahead & can contend immediately; notwithstanding all this potential benefit the research also discusses ethical reflections including privacy loss prevention requirements over extensive automation use in learning models making us mode aware that proper AI deployment transparently should be maintained proposing accounting models that skillfully leverage new findings into operational profit while common good practices ensuring accuracy & equity stand against discrimination obstacles guaranteed postures needed for continuous gains producing crucial layman results however academic community for vista factual improvements.

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IJARIIE Chetana. "AI-Driven Predictive Analytics in Commerce: Enhancing Market Strategy and Consumer Insights" International Journal Of Advance Research And Innovative Ideas In Education Volume 10 Issue 5 2024 Page 1334-1343
MLA Chetana. "AI-Driven Predictive Analytics in Commerce: Enhancing Market Strategy and Consumer Insights." International Journal Of Advance Research And Innovative Ideas In Education 10.5(2024) : 1334-1343.
APA Chetana. (2024). AI-Driven Predictive Analytics in Commerce: Enhancing Market Strategy and Consumer Insights. International Journal Of Advance Research And Innovative Ideas In Education, 10(5), 1334-1343.
Chicago Chetana. "AI-Driven Predictive Analytics in Commerce: Enhancing Market Strategy and Consumer Insights." International Journal Of Advance Research And Innovative Ideas In Education 10, no. 5 (2024) : 1334-1343.
Oxford Chetana. 'AI-Driven Predictive Analytics in Commerce: Enhancing Market Strategy and Consumer Insights', International Journal Of Advance Research And Innovative Ideas In Education, vol. 10, no. 5, 2024, p. 1334-1343. Available from IJARIIE, https://ijariie.com/AdminUploadPdf/AI_Driven_Predictive_Analytics_in_Commerce__Enhancing_Market_Strategy_and_Consumer_Insights_ijariie25086.pdf (Accessed : ).
Harvard Chetana. (2024) 'AI-Driven Predictive Analytics in Commerce: Enhancing Market Strategy and Consumer Insights', International Journal Of Advance Research And Innovative Ideas In Education, 10(5), pp. 1334-1343IJARIIE [Online]. Available at: https://ijariie.com/AdminUploadPdf/AI_Driven_Predictive_Analytics_in_Commerce__Enhancing_Market_Strategy_and_Consumer_Insights_ijariie25086.pdf (Accessed : )
IEEE Chetana, "AI-Driven Predictive Analytics in Commerce: Enhancing Market Strategy and Consumer Insights," International Journal Of Advance Research And Innovative Ideas In Education, vol. 10, no. 5, pp. 1334-1343, Sep-Oct 2024. [Online]. Available: https://ijariie.com/AdminUploadPdf/AI_Driven_Predictive_Analytics_in_Commerce__Enhancing_Market_Strategy_and_Consumer_Insights_ijariie25086.pdf [Accessed : ].
Turabian Chetana. "AI-Driven Predictive Analytics in Commerce: Enhancing Market Strategy and Consumer Insights." International Journal Of Advance Research And Innovative Ideas In Education [Online]. volume 10 number 5 ().
Vancouver Chetana. AI-Driven Predictive Analytics in Commerce: Enhancing Market Strategy and Consumer Insights. International Journal Of Advance Research And Innovative Ideas In Education [Internet]. 2024 [Cited : ]; 10(5) : 1334-1343. Available from: https://ijariie.com/AdminUploadPdf/AI_Driven_Predictive_Analytics_in_Commerce__Enhancing_Market_Strategy_and_Consumer_Insights_ijariie25086.pdf
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