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Title: :  EMPLOYEE RETENSION STRATEGIES WITH RESPECT TO SONATA SOFTWARE
PaperId: :  26427
Published in:   International Journal Of Advance Research And Innovative Ideas In Education
Publisher:   IJARIIE
e-ISSN:   2395-4396
Volume/Issue:    Volume 11 Issue 3 2025
DUI:    16.0415/IJARIIE-26427
Licence: :   IJARIIE is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Author NameAuthor Institute
S.Md.ErshadSANTHIRAM ENGINEERING COLLEGE
D Akhil KumarSANTHIRAM ENGINEERING COLLEGE

Abstract

BUSINESS APPLICATIONS
Employee Retention, Sonata Software, Talent Management, Employee Engagement, Turnover Reduction, Career Development, Workplace Culture, Human Resource Strategies.
This study focuses on analyzing the employee retention strategies adopted by Sonata Software, a leading IT services and consulting company. In the highly competitive technology sector, attracting and retaining skilled talent is essential for sustaining growth and innovation. The research investigates the various initiatives and policies Sonata Software has implemented to improve employee retention, including career development opportunities, flexible work arrangements, competitive compensation, recognition programs, and employee engagement activities. Using a combination of surveys, interviews, and secondary data analysis, the study evaluates the effectiveness of these strategies in reducing turnover rates and enhancing employee loyalty. Findings indicate that transparent communication, continuous learning opportunities, and a supportive workplace culture significantly influence employees’ decisions to remain with the organization. The study also highlights the importance of aligning retention practices with employee expectations, particularly in areas such as career progression, work-life balance, and organizational leadership. Based on the results, the research offers recommendations for strengthening Sonata Software’s retention framework to address emerging challenges and build a more committed and satisfied workforce. Overall, the study emphasizes that strategic, employee-centric retention practices are critical for maintaining a competitive edge in the IT industry.

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IJARIIE S.Md.Ershad, and D Akhil Kumar. "EMPLOYEE RETENSION STRATEGIES WITH RESPECT TO SONATA SOFTWARE" International Journal Of Advance Research And Innovative Ideas In Education Volume 11 Issue 3 2025 Page 223-224
MLA S.Md.Ershad, and D Akhil Kumar. "EMPLOYEE RETENSION STRATEGIES WITH RESPECT TO SONATA SOFTWARE." International Journal Of Advance Research And Innovative Ideas In Education 11.3(2025) : 223-224.
APA S.Md.Ershad, & D Akhil Kumar. (2025). EMPLOYEE RETENSION STRATEGIES WITH RESPECT TO SONATA SOFTWARE. International Journal Of Advance Research And Innovative Ideas In Education, 11(3), 223-224.
Chicago S.Md.Ershad, and D Akhil Kumar. "EMPLOYEE RETENSION STRATEGIES WITH RESPECT TO SONATA SOFTWARE." International Journal Of Advance Research And Innovative Ideas In Education 11, no. 3 (2025) : 223-224.
Oxford S.Md.Ershad, and D Akhil Kumar. 'EMPLOYEE RETENSION STRATEGIES WITH RESPECT TO SONATA SOFTWARE', International Journal Of Advance Research And Innovative Ideas In Education, vol. 11, no. 3, 2025, p. 223-224. Available from IJARIIE, https://ijariie.com/AdminUploadPdf/EMPLOYEE_RETENSION_STRATEGIES_WITH_RESPECT_TO_SONATA_SOFTWARE_ijariie26427.pdf (Accessed : ).
Harvard S.Md.Ershad, and D Akhil Kumar. (2025) 'EMPLOYEE RETENSION STRATEGIES WITH RESPECT TO SONATA SOFTWARE', International Journal Of Advance Research And Innovative Ideas In Education, 11(3), pp. 223-224IJARIIE [Online]. Available at: https://ijariie.com/AdminUploadPdf/EMPLOYEE_RETENSION_STRATEGIES_WITH_RESPECT_TO_SONATA_SOFTWARE_ijariie26427.pdf (Accessed : )
IEEE S.Md.Ershad, and D Akhil Kumar, "EMPLOYEE RETENSION STRATEGIES WITH RESPECT TO SONATA SOFTWARE," International Journal Of Advance Research And Innovative Ideas In Education, vol. 11, no. 3, pp. 223-224, May-Jun 2025. [Online]. Available: https://ijariie.com/AdminUploadPdf/EMPLOYEE_RETENSION_STRATEGIES_WITH_RESPECT_TO_SONATA_SOFTWARE_ijariie26427.pdf [Accessed : ].
Turabian S.Md.Ershad, and D Akhil Kumar. "EMPLOYEE RETENSION STRATEGIES WITH RESPECT TO SONATA SOFTWARE." International Journal Of Advance Research And Innovative Ideas In Education [Online]. volume 11 number 3 ().
Vancouver S.Md.Ershad, and D Akhil Kumar. EMPLOYEE RETENSION STRATEGIES WITH RESPECT TO SONATA SOFTWARE. International Journal Of Advance Research And Innovative Ideas In Education [Internet]. 2025 [Cited : ]; 11(3) : 223-224. Available from: https://ijariie.com/AdminUploadPdf/EMPLOYEE_RETENSION_STRATEGIES_WITH_RESPECT_TO_SONATA_SOFTWARE_ijariie26427.pdf
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