Call for Papers:Vol.11 Issue.4

Submission
Last date		 28-Aug-2025
Acceptance Status In One Day
Paper Publish In Two Days
Submit ManuScript

News & Updates

Submit Article

Dear Authors, Article publish in our journal for Volume-11,Issue-4. For article submission on below link: Submit Manuscript


Join As Board

Dear Reviewer, You can join our Reviewer team without given any charges in our journal. Submit Details on below link: Join As Board


Paper Publication Charges

IJARIIE APP
Download Android App

For Authors

Archives

IJARIIE Board

Downloads

Android App

Download IJARIIE APP

Authors

Title: :  EFFECT OF BRANDING ON CONSUMER BUYING BEHEVIOUR A STUDY IN RELATION TO FASHION INDUSTRY.
PaperId: :  C-1309
Published in:   International Journal Of Advance Research And Innovative Ideas In Education
Publisher:   IJARIIE
e-ISSN:   2395-4396
Volume/Issue:    Volume 1 Issue 4 2016
DUI:    16.0415/IJARIIE-C-1309
Licence: :   IJARIIE is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Auther NameAuther Institute
ABDUL AZEES K ASNGC CHAVADI
PARIMALAKANTHI.K SNGC CHAVADI

Abstract

FASHION
-
“Brands are like human beings. They are born ,fed and nurtured, made strong and responsible so that they can be faithful friends of the people(customers),form mutually beneficial and satisfying relationships with them and become companies for life. Such brands, make their parents (organization and corporate) proud of them. The best brands are the ones who help in forming and sustaining strong long term “parent-brand-people” relationships. These brands form the potential for present growth and future expansion. They help the organizations conquer peaks at the time of booms and stay afloat and swim at times of depression.”Today nearly all the companies are focusing more and more on building strong brands. The concept of brand equity and its management has come the fore like never before. More and more companies are refocusing on select strong brands.

Citations

Copy and paste a formatted citation or use one of the links to import into a bibliography manager and reference.

IJARIIE ABDUL AZEES K A, and PARIMALAKANTHI.K . "EFFECT OF BRANDING ON CONSUMER BUYING BEHEVIOUR A STUDY IN RELATION TO FASHION INDUSTRY." International Journal Of Advance Research And Innovative Ideas In Education Volume 1 Issue 4 2016 Page 7-14
MLA ABDUL AZEES K A, and PARIMALAKANTHI.K . "EFFECT OF BRANDING ON CONSUMER BUYING BEHEVIOUR A STUDY IN RELATION TO FASHION INDUSTRY.." International Journal Of Advance Research And Innovative Ideas In Education 1.4(2016) : 7-14.
APA ABDUL AZEES K A, & PARIMALAKANTHI.K . (2016). EFFECT OF BRANDING ON CONSUMER BUYING BEHEVIOUR A STUDY IN RELATION TO FASHION INDUSTRY.. International Journal Of Advance Research And Innovative Ideas In Education, 1(4), 7-14.
Chicago ABDUL AZEES K A, and PARIMALAKANTHI.K . "EFFECT OF BRANDING ON CONSUMER BUYING BEHEVIOUR A STUDY IN RELATION TO FASHION INDUSTRY.." International Journal Of Advance Research And Innovative Ideas In Education 1, no. 4 (2016) : 7-14.
Oxford ABDUL AZEES K A, and PARIMALAKANTHI.K . 'EFFECT OF BRANDING ON CONSUMER BUYING BEHEVIOUR A STUDY IN RELATION TO FASHION INDUSTRY.', International Journal Of Advance Research And Innovative Ideas In Education, vol. 1, no. 4, 2016, p. 7-14. Available from IJARIIE, https://ijariie.com/AdminUploadPdf/EFFECT_OF_BRANDING_ON_CONSUMER_BUYING_BEHEVIOUR_A_STUDY_IN_RELATION_TO_FASHION_INDUSTRY__1309.pdf (Accessed : ).
Harvard ABDUL AZEES K A, and PARIMALAKANTHI.K . (2016) 'EFFECT OF BRANDING ON CONSUMER BUYING BEHEVIOUR A STUDY IN RELATION TO FASHION INDUSTRY.', International Journal Of Advance Research And Innovative Ideas In Education, 1(4), pp. 7-14IJARIIE [Online]. Available at: https://ijariie.com/AdminUploadPdf/EFFECT_OF_BRANDING_ON_CONSUMER_BUYING_BEHEVIOUR_A_STUDY_IN_RELATION_TO_FASHION_INDUSTRY__1309.pdf (Accessed : )
IEEE ABDUL AZEES K A, and PARIMALAKANTHI.K , "EFFECT OF BRANDING ON CONSUMER BUYING BEHEVIOUR A STUDY IN RELATION TO FASHION INDUSTRY.," International Journal Of Advance Research And Innovative Ideas In Education, vol. 1, no. 4, pp. 7-14, 10 2016. [Online]. Available: https://ijariie.com/AdminUploadPdf/EFFECT_OF_BRANDING_ON_CONSUMER_BUYING_BEHEVIOUR_A_STUDY_IN_RELATION_TO_FASHION_INDUSTRY__1309.pdf [Accessed : ].
Turabian ABDUL AZEES K A, and PARIMALAKANTHI.K . "EFFECT OF BRANDING ON CONSUMER BUYING BEHEVIOUR A STUDY IN RELATION TO FASHION INDUSTRY.." International Journal Of Advance Research And Innovative Ideas In Education [Online]. volume 1 number 4 ().
Vancouver ABDUL AZEES K A, and PARIMALAKANTHI.K . EFFECT OF BRANDING ON CONSUMER BUYING BEHEVIOUR A STUDY IN RELATION TO FASHION INDUSTRY.. International Journal Of Advance Research And Innovative Ideas In Education [Internet]. 2016 [Cited : ]; 1(4) : 7-14. Available from: https://ijariie.com/AdminUploadPdf/EFFECT_OF_BRANDING_ON_CONSUMER_BUYING_BEHEVIOUR_A_STUDY_IN_RELATION_TO_FASHION_INDUSTRY__1309.pdf
BibTex EndNote RefMan RefWorks

Number Of Downloads



Save in Google Drive

Similar-Paper