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Title: :  Make in India saga: case study of Patangali FMCG
PaperId: :  C-1461
Published in:   International Journal Of Advance Research And Innovative Ideas In Education
Publisher:   IJARIIE
e-ISSN:   2395-4396
Volume/Issue:    Volume 2 Issue 3 2017
DUI:    16.0415/IJARIIE-C-1461
Licence: :   IJARIIE is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Auther NameAuther Institute
Dr.Sumita ShankarNSS College of Commerce and Economics Tardeo, Mumbai

Abstract

Economics
Domestic Industry, FMCG, Growth Strategy, FDI
Make in India is the concept launched by Prime Minister Mr. Narendra Modi on September 25, 2014. The objective of the scheme was to boost up domestic manufacturing industry also to attract foreign direct Investment in the Indian Economy. Prime Minister felt this need to launch this concept in the wake of entrepreneurs moving out of country. Entrepreneurs move away from Indian economy for establishing business; the reason being low rating of ease in doing and establishing business. The key objective is to achieve 25% of contribution of manufacturing sector to India’s GDP which is currently 15 %. The success of this concept is opening opportunities in employment generation, attracting more foreign investment and convert Indian manufacturing industry as one of the best all over the globe. For make in India concept government has recognized 25 sectors of Indian Economy, these are the sectors with highest potential to attract FDI. The sectors included are Automobiles, Food Processing, Renewable Energy, IT and BPM , Roads and Highways , Aviation, Leather , Space, Auto mobile components, Biotechnology, Media and Entertainment, Textile and Garments, Chemicals, Mining, Thermal Power, Oil and Gas, Construction, Tourism and Hospitality, Defence Manufacturing, Pharmaceuticals, Wellness, Electrical Machinery, Electronic System, Ports, Railways. India is the country of rich source of natural resources, source of skilled and unskilled labour force, educated labour force. With this advantages to its credit India boast of being preferred destination for manufacturing activities. But the flipside to this is Indian labour laws are not amended with global standards. The paper focuses on studying Patangali, our very own Indian company. Patangali is an excellent example of domestic organisation success in business within shot span of time using all indigenous Material and technology hence it is the best example of Make in India.

Citations

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IJARIIE Dr.Sumita Shankar. "Make in India saga: case study of Patangali FMCG" International Journal Of Advance Research And Innovative Ideas In Education Volume 2 Issue 3 2017 Page 174-176
MLA Dr.Sumita Shankar. "Make in India saga: case study of Patangali FMCG." International Journal Of Advance Research And Innovative Ideas In Education 2.3(2017) : 174-176.
APA Dr.Sumita Shankar. (2017). Make in India saga: case study of Patangali FMCG. International Journal Of Advance Research And Innovative Ideas In Education, 2(3), 174-176.
Chicago Dr.Sumita Shankar. "Make in India saga: case study of Patangali FMCG." International Journal Of Advance Research And Innovative Ideas In Education 2, no. 3 (2017) : 174-176.
Oxford Dr.Sumita Shankar. 'Make in India saga: case study of Patangali FMCG', International Journal Of Advance Research And Innovative Ideas In Education, vol. 2, no. 3, 2017, p. 174-176. Available from IJARIIE, https://ijariie.com/AdminUploadPdf/Make_in_India_saga___case_study_of_Patangali_FMCG_1461.pdf (Accessed : 12 November 2024).
Harvard Dr.Sumita Shankar. (2017) 'Make in India saga: case study of Patangali FMCG', International Journal Of Advance Research And Innovative Ideas In Education, 2(3), pp. 174-176IJARIIE [Online]. Available at: https://ijariie.com/AdminUploadPdf/Make_in_India_saga___case_study_of_Patangali_FMCG_1461.pdf (Accessed : 12 November 2024)
IEEE Dr.Sumita Shankar, "Make in India saga: case study of Patangali FMCG," International Journal Of Advance Research And Innovative Ideas In Education, vol. 2, no. 3, pp. 174-176, 2 2017. [Online]. Available: https://ijariie.com/AdminUploadPdf/Make_in_India_saga___case_study_of_Patangali_FMCG_1461.pdf [Accessed : 12 November 2024].
Turabian Dr.Sumita Shankar. "Make in India saga: case study of Patangali FMCG." International Journal Of Advance Research And Innovative Ideas In Education [Online]. volume 2 number 3 (12 November 2024).
Vancouver Dr.Sumita Shankar. Make in India saga: case study of Patangali FMCG. International Journal Of Advance Research And Innovative Ideas In Education [Internet]. 2017 [Cited : 12 November 2024]; 2(3) : 174-176. Available from: https://ijariie.com/AdminUploadPdf/Make_in_India_saga___case_study_of_Patangali_FMCG_1461.pdf
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