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Title: :  AN EMPIRICAL ANALYSIS OF MANAGERS PERCEPTIONS ON CRM PRACTICES OF HOTELS
PaperId: :  3039
Published in:   International Journal Of Advance Research And Innovative Ideas In Education
Publisher:   IJARIIE
e-ISSN:   2395-4396
Volume/Issue:    Volume 2 Issue 4 2016
DUI:    16.0415/IJARIIE-3039
Licence: :   IJARIIE is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Author NameAuthor Institute
FarheenMLS University
Prof. Karunesh SaxenaMLS University, Udaipur

Abstract

Management
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Sothern Rajasthan bears a great importance to hospitality industry of India as there are many world renowned hotels which are contributing to the Indian economy. Indians are famous for their hospitality and their behaviour with the guests. The proposed research study will define how the hotels of Southern Rajasthan are building relationship with their customers and what all measures they are using for retaining customers. This study will help in knowing the customers preference, brand image and patronage. The proposed research will also define the role of information and mobile technology in building customer relationship.

Citations

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IJARIIE Farheen, and Prof. Karunesh Saxena. "AN EMPIRICAL ANALYSIS OF MANAGERS PERCEPTIONS ON CRM PRACTICES OF HOTELS" International Journal Of Advance Research And Innovative Ideas In Education Volume 2 Issue 4 2016 Page 1187-1193
MLA Farheen, and Prof. Karunesh Saxena. "AN EMPIRICAL ANALYSIS OF MANAGERS PERCEPTIONS ON CRM PRACTICES OF HOTELS." International Journal Of Advance Research And Innovative Ideas In Education 2.4(2016) : 1187-1193.
APA Farheen, & Prof. Karunesh Saxena. (2016). AN EMPIRICAL ANALYSIS OF MANAGERS PERCEPTIONS ON CRM PRACTICES OF HOTELS. International Journal Of Advance Research And Innovative Ideas In Education, 2(4), 1187-1193.
Chicago Farheen, and Prof. Karunesh Saxena. "AN EMPIRICAL ANALYSIS OF MANAGERS PERCEPTIONS ON CRM PRACTICES OF HOTELS." International Journal Of Advance Research And Innovative Ideas In Education 2, no. 4 (2016) : 1187-1193.
Oxford Farheen, and Prof. Karunesh Saxena. 'AN EMPIRICAL ANALYSIS OF MANAGERS PERCEPTIONS ON CRM PRACTICES OF HOTELS', International Journal Of Advance Research And Innovative Ideas In Education, vol. 2, no. 4, 2016, p. 1187-1193. Available from IJARIIE, http://ijariie.com/AdminUploadPdf/AN_EMPIRICAL_ANALYSIS_OF_MANAGERS_PERCEPTIONS_ON_CRM_PRACTICES_OF_HOTELS_ijariie3039.pdf (Accessed : 30 September 2016).
Harvard Farheen, and Prof. Karunesh Saxena. (2016) 'AN EMPIRICAL ANALYSIS OF MANAGERS PERCEPTIONS ON CRM PRACTICES OF HOTELS', International Journal Of Advance Research And Innovative Ideas In Education, 2(4), pp. 1187-1193IJARIIE [Online]. Available at: http://ijariie.com/AdminUploadPdf/AN_EMPIRICAL_ANALYSIS_OF_MANAGERS_PERCEPTIONS_ON_CRM_PRACTICES_OF_HOTELS_ijariie3039.pdf (Accessed : 30 September 2016)
IEEE Farheen, and Prof. Karunesh Saxena, "AN EMPIRICAL ANALYSIS OF MANAGERS PERCEPTIONS ON CRM PRACTICES OF HOTELS," International Journal Of Advance Research And Innovative Ideas In Education, vol. 2, no. 4, pp. 1187-1193, Jul-Aug 2016. [Online]. Available: http://ijariie.com/AdminUploadPdf/AN_EMPIRICAL_ANALYSIS_OF_MANAGERS_PERCEPTIONS_ON_CRM_PRACTICES_OF_HOTELS_ijariie3039.pdf [Accessed : 30 September 2016].
Turabian Farheen, and Prof. Karunesh Saxena. "AN EMPIRICAL ANALYSIS OF MANAGERS PERCEPTIONS ON CRM PRACTICES OF HOTELS." International Journal Of Advance Research And Innovative Ideas In Education [Online]. volume 2 number 4 (30 September 2016).
Vancouver Farheen, and Prof. Karunesh Saxena. AN EMPIRICAL ANALYSIS OF MANAGERS PERCEPTIONS ON CRM PRACTICES OF HOTELS. International Journal Of Advance Research And Innovative Ideas In Education [Internet]. 2016 [Cited : 30 September 2016]; 2(4) : 1187-1193. Available from: http://ijariie.com/AdminUploadPdf/AN_EMPIRICAL_ANALYSIS_OF_MANAGERS_PERCEPTIONS_ON_CRM_PRACTICES_OF_HOTELS_ijariie3039.pdf
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