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Call for Papers:Vol.11 Issue.4

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Title: :  A STUDY ON BEHAVIOURAL FINANCE WITH SPECIAL REFERENCE TO GEOJITH FINANCIAL SECURITIES LTD, MALAPPURAM, KERALA
PaperId: :  3266
Published in:   International Journal Of Advance Research And Innovative Ideas In Education
Publisher:   IJARIIE
e-ISSN:   2395-4396
Volume/Issue:    Volume 2 Issue 6 2016
DUI:    16.0415/IJARIIE-3266
Licence: :   IJARIIE is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Author NameAuthor Institute
M SARAVANANSREE NARAYANA GURU COLLEGE,CHAVADI PO,COIMBATORE
FASEELA . PSREE NARAYANA GURU COLLEGE,CHAVADI PO,COIMBATORE
ANEES BABU CSAHYA ARTS AND SCIENCE COLLEGE,WANDOOR, KERALA

Abstract

COMMERCE
Behavioral finance1, over confidence bias2, availability bias3, loss aversion bias4, herd behaviour5
Behavioral finance is a new area of financial research that recognizes the psychological element in the financial decision making. Thus challenging traditional models that assume, investors will always weigh risk/ return factors rationally and act without bias. Behavioral finance is the study of how investors make decisions and how these decisions that affect the stock prices and broad market movements. Investors are human and humans aren’t perfectly rational in decision making. When they buy on emotion, they not only jeopardize their own investment plans, but also create opportunities for others in the securities market. Closely associated with behavioral economics, the concept seeks to explain what occurs when emotional responses are involved in decisions that impact the stock market and prices of individual stock, market prices in selected markets, and allocation of financial resources in both savings and spending habits.

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IJARIIE M SARAVANAN, FASEELA . P, and ANEES BABU C. "A STUDY ON BEHAVIOURAL FINANCE WITH SPECIAL REFERENCE TO GEOJITH FINANCIAL SECURITIES LTD, MALAPPURAM, KERALA" International Journal Of Advance Research And Innovative Ideas In Education Volume 2 Issue 6 2016 Page 6-10
MLA M SARAVANAN, FASEELA . P, and ANEES BABU C. "A STUDY ON BEHAVIOURAL FINANCE WITH SPECIAL REFERENCE TO GEOJITH FINANCIAL SECURITIES LTD, MALAPPURAM, KERALA." International Journal Of Advance Research And Innovative Ideas In Education 2.6(2016) : 6-10.
APA M SARAVANAN, FASEELA . P, & ANEES BABU C. (2016). A STUDY ON BEHAVIOURAL FINANCE WITH SPECIAL REFERENCE TO GEOJITH FINANCIAL SECURITIES LTD, MALAPPURAM, KERALA. International Journal Of Advance Research And Innovative Ideas In Education, 2(6), 6-10.
Chicago M SARAVANAN, FASEELA . P, and ANEES BABU C. "A STUDY ON BEHAVIOURAL FINANCE WITH SPECIAL REFERENCE TO GEOJITH FINANCIAL SECURITIES LTD, MALAPPURAM, KERALA." International Journal Of Advance Research And Innovative Ideas In Education 2, no. 6 (2016) : 6-10.
Oxford M SARAVANAN, FASEELA . P, and ANEES BABU C. 'A STUDY ON BEHAVIOURAL FINANCE WITH SPECIAL REFERENCE TO GEOJITH FINANCIAL SECURITIES LTD, MALAPPURAM, KERALA', International Journal Of Advance Research And Innovative Ideas In Education, vol. 2, no. 6, 2016, p. 6-10. Available from IJARIIE, https://ijariie.com/AdminUploadPdf/A_STUDY_ON_BEHAVIOURAL_FINANCE_WITH_SPECIAL_REFERENCE_TO_GEOJITH_FINANCIAL_SECURITIES_LTD__MALAPPURAM__KERALA_ijariie3266.pdf (Accessed : 26 November 2016).
Harvard M SARAVANAN, FASEELA . P, and ANEES BABU C. (2016) 'A STUDY ON BEHAVIOURAL FINANCE WITH SPECIAL REFERENCE TO GEOJITH FINANCIAL SECURITIES LTD, MALAPPURAM, KERALA', International Journal Of Advance Research And Innovative Ideas In Education, 2(6), pp. 6-10IJARIIE [Online]. Available at: https://ijariie.com/AdminUploadPdf/A_STUDY_ON_BEHAVIOURAL_FINANCE_WITH_SPECIAL_REFERENCE_TO_GEOJITH_FINANCIAL_SECURITIES_LTD__MALAPPURAM__KERALA_ijariie3266.pdf (Accessed : 26 November 2016)
IEEE M SARAVANAN, FASEELA . P, and ANEES BABU C, "A STUDY ON BEHAVIOURAL FINANCE WITH SPECIAL REFERENCE TO GEOJITH FINANCIAL SECURITIES LTD, MALAPPURAM, KERALA," International Journal Of Advance Research And Innovative Ideas In Education, vol. 2, no. 6, pp. 6-10, Nov-Dec 2016. [Online]. Available: https://ijariie.com/AdminUploadPdf/A_STUDY_ON_BEHAVIOURAL_FINANCE_WITH_SPECIAL_REFERENCE_TO_GEOJITH_FINANCIAL_SECURITIES_LTD__MALAPPURAM__KERALA_ijariie3266.pdf [Accessed : 26 November 2016].
Turabian M SARAVANAN, FASEELA . P, and ANEES BABU C. "A STUDY ON BEHAVIOURAL FINANCE WITH SPECIAL REFERENCE TO GEOJITH FINANCIAL SECURITIES LTD, MALAPPURAM, KERALA." International Journal Of Advance Research And Innovative Ideas In Education [Online]. volume 2 number 6 (26 November 2016).
Vancouver M SARAVANAN, FASEELA . P, and ANEES BABU C. A STUDY ON BEHAVIOURAL FINANCE WITH SPECIAL REFERENCE TO GEOJITH FINANCIAL SECURITIES LTD, MALAPPURAM, KERALA. International Journal Of Advance Research And Innovative Ideas In Education [Internet]. 2016 [Cited : 26 November 2016]; 2(6) : 6-10. Available from: https://ijariie.com/AdminUploadPdf/A_STUDY_ON_BEHAVIOURAL_FINANCE_WITH_SPECIAL_REFERENCE_TO_GEOJITH_FINANCIAL_SECURITIES_LTD__MALAPPURAM__KERALA_ijariie3266.pdf
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