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Title: :  A STUDY ON INDIVIDUAL INVESTORS SATISFACTION LEVEL OF EXISTING INVESTMENT SCHEMES IN SALEM DISTRICTS
PaperId: :  1948
Published in:   International Journal Of Advance Research And Innovative Ideas In Education
Publisher:   IJARIIE
e-ISSN:   2395-4396
Volume/Issue:    Volume 2 Issue 2 2016
DUI:    16.0415/IJARIIE-1948
Licence: :   IJARIIE is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Author NameAuthor Institute
AMUDHAN SRESEARCH SCHOLAR BHARATHIAR UNIVERSITY COIMBATORE
POORNIMA JRESEARCH SCHOLAR BHARATHIAR UNIVERSITY COIMBATORE
DR S SENTHILKUMARPROFESSOR IN MANAGEMENT STUDIES SRI GANESH SCHOOL OF BUSINESS MANAGEMENT SALEM

Abstract

Investments
Behavioural Finance, Investor Behaviour, Factors Influencing Investment Decision
Individual investments behaviour is concerned with choices about purchases of small amounts of securities, Deposits, Mutual fund, Insurance, Chit Funds etc… for his or her own account. Investment decisions are often supported by decision tools. It is assumed that information structure and the factors in the market systematically influence individuals’ investment decisions as well as market outcomes. The objective of the study was to establish the Satisfaction level of existing investment avenues investment decisions at the Sale District. The study was conducted on the 200 investors. To collect data the researcher used a structured questionnaire that was personally administered to the respondents. The questionnaire constituted 13 items. The respondents were the individual investors. In this study, data was analyzed Simple percentage analysis. The researcher confirmed that there seems to be a certain degree of correlation between the factors that behavioral finance theory and previous empirical evidence identify the average investor. The findings from this research would provide an understanding of the various decisions to be made by investors based on the prevailing factors and the eventual outcomes for each decision and would identify the most satisfaction factors on the individual investors’ behavior on how their future policies and strategies will be affected since investment decisions by the investors will determine the investors strategy to be applied.

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IJARIIE AMUDHAN S, POORNIMA J, and DR S SENTHILKUMAR. "A STUDY ON INDIVIDUAL INVESTORS SATISFACTION LEVEL OF EXISTING INVESTMENT SCHEMES IN SALEM DISTRICTS" International Journal Of Advance Research And Innovative Ideas In Education Volume 2 Issue 2 2016 Page 1239-1245
MLA AMUDHAN S, POORNIMA J, and DR S SENTHILKUMAR. "A STUDY ON INDIVIDUAL INVESTORS SATISFACTION LEVEL OF EXISTING INVESTMENT SCHEMES IN SALEM DISTRICTS." International Journal Of Advance Research And Innovative Ideas In Education 2.2(2016) : 1239-1245.
APA AMUDHAN S, POORNIMA J, & DR S SENTHILKUMAR. (2016). A STUDY ON INDIVIDUAL INVESTORS SATISFACTION LEVEL OF EXISTING INVESTMENT SCHEMES IN SALEM DISTRICTS. International Journal Of Advance Research And Innovative Ideas In Education, 2(2), 1239-1245.
Chicago AMUDHAN S, POORNIMA J, and DR S SENTHILKUMAR. "A STUDY ON INDIVIDUAL INVESTORS SATISFACTION LEVEL OF EXISTING INVESTMENT SCHEMES IN SALEM DISTRICTS." International Journal Of Advance Research And Innovative Ideas In Education 2, no. 2 (2016) : 1239-1245.
Oxford AMUDHAN S, POORNIMA J, and DR S SENTHILKUMAR. 'A STUDY ON INDIVIDUAL INVESTORS SATISFACTION LEVEL OF EXISTING INVESTMENT SCHEMES IN SALEM DISTRICTS', International Journal Of Advance Research And Innovative Ideas In Education, vol. 2, no. 2, 2016, p. 1239-1245. Available from IJARIIE, https://ijariie.com/AdminUploadPdf/A_STUDY_ON_INDIVIDUAL_INVESTORS__SATISFACTION_LEVEL_OF_EXISTING___INVESTMENT_SCHEMES_IN_SALEM___DISTRICTS_ijariie1948.pdf (Accessed : 30 March 2019).
Harvard AMUDHAN S, POORNIMA J, and DR S SENTHILKUMAR. (2016) 'A STUDY ON INDIVIDUAL INVESTORS SATISFACTION LEVEL OF EXISTING INVESTMENT SCHEMES IN SALEM DISTRICTS', International Journal Of Advance Research And Innovative Ideas In Education, 2(2), pp. 1239-1245IJARIIE [Online]. Available at: https://ijariie.com/AdminUploadPdf/A_STUDY_ON_INDIVIDUAL_INVESTORS__SATISFACTION_LEVEL_OF_EXISTING___INVESTMENT_SCHEMES_IN_SALEM___DISTRICTS_ijariie1948.pdf (Accessed : 30 March 2019)
IEEE AMUDHAN S, POORNIMA J, and DR S SENTHILKUMAR, "A STUDY ON INDIVIDUAL INVESTORS SATISFACTION LEVEL OF EXISTING INVESTMENT SCHEMES IN SALEM DISTRICTS," International Journal Of Advance Research And Innovative Ideas In Education, vol. 2, no. 2, pp. 1239-1245, Mar-App 2016. [Online]. Available: https://ijariie.com/AdminUploadPdf/A_STUDY_ON_INDIVIDUAL_INVESTORS__SATISFACTION_LEVEL_OF_EXISTING___INVESTMENT_SCHEMES_IN_SALEM___DISTRICTS_ijariie1948.pdf [Accessed : 30 March 2019].
Turabian AMUDHAN S, POORNIMA J, and DR S SENTHILKUMAR. "A STUDY ON INDIVIDUAL INVESTORS SATISFACTION LEVEL OF EXISTING INVESTMENT SCHEMES IN SALEM DISTRICTS." International Journal Of Advance Research And Innovative Ideas In Education [Online]. volume 2 number 2 (30 March 2019).
Vancouver AMUDHAN S, POORNIMA J, and DR S SENTHILKUMAR. A STUDY ON INDIVIDUAL INVESTORS SATISFACTION LEVEL OF EXISTING INVESTMENT SCHEMES IN SALEM DISTRICTS. International Journal Of Advance Research And Innovative Ideas In Education [Internet]. 2016 [Cited : 30 March 2019]; 2(2) : 1239-1245. Available from: https://ijariie.com/AdminUploadPdf/A_STUDY_ON_INDIVIDUAL_INVESTORS__SATISFACTION_LEVEL_OF_EXISTING___INVESTMENT_SCHEMES_IN_SALEM___DISTRICTS_ijariie1948.pdf
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